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current stories
How a Business in a Town of 28 People Became a Destination: The Mildred Store, Mildred Kansas
The essence of a Destination Business is that it can exist anywhere. It’s not location dependent, it can defy its demographics, and it has the...
The importance of celebrating your successes
Last Thursday I spent the day in Marshall, Michigan, speaking to nearly one hundred business owners from all over the State. Some owners drove in...
It’s a New Year, and You’re Not the Problem
Here’s my first blog post of 2019 that will help you start off right. I had a revelation during the holidays. It came while I was browsing in some...
The Power of a Historic Building
Note from Jon Schallert: If you received my email newsletter, there is an obvious grammatical error in the 3rd paragraph. Read down to the bottom...


